Fitbit’s Unveils Second Smartwatch Attempt with their new Versa

2 min read

Fitbit is taking another shot at the smartwatch game with its new Versa smartwatch. Coming off the heels of their previous Ionic smartwatch, Fitbit aims to make the Versa a more pleasing and versatile product for the masses. They hope that it will be on many people’s wrist and compete with the other leading smartwatches.

The Versa sports a flat, thin, squircle design, with a square watch face. We two buttons on the right and one on the left, followed by the Fitbit name below the screen. It will come in several different colors and edition, including Black aluminum, Silver aluminum, and Rose Gold for standard versions; Graphite aluminum and Rose Gold for special editions. The special editions have extra features coupled with a $30 price hike.

Speaking of features and specs, the Versa has a “hi-res” LCD touchscreen with Gorilla Glass 3 and goes up to 1000 nits brightness. There’s also 50M water resistance, 24/7 heart-rate tracking sensor, Bluetooth 4.0, and a connected GPS. With all that included, Fitbit says the Versa will still last over four days in battery life. The special editions even come with NFC for making payments using Fitbit Pay.

All that hardware pairs with Fitbit’s OS 2.0 software. The OS has a new personalized dashboard with quick and easy access to workouts, sleep tracking, stats, reminders and social media. The latest update has more watch faces, support for music playback, and smart notifications on Android thanks to quick replies. Fitbit has also added female health tracking for women wanting another way to follow their menstrual cycles.

Fitbit already has the Versa available for preorder on their website for $199.95. They expect the smartwatch to ship in April. With the low price compared to the competition and compatibility with both Android and iOS, I expect the Versa to sell well. I’m currently not in the market for a new smartwatch but what do you all think about Fitbit’s Versa?

Preorder at Fitbit